Toby Amidor is a food and nutrition expert, author and makes regular appearances at conferences and on television. Toby asked me to design a media kit for her to showcase her expertise, experience and biographical information.
For this design, I used Toby’s logo as a reference for the color s
cheme and feel. Since Toby focuses on healthy living and eating, I utilized healthy food imagery and a soft color palette. The element of the leaf in Toby’s logo was used throughout the kit as a bullet point to pull an existing element into the design.
*This media kit is from May 2016, so statistics have changed.